Alexander Martinez coaching solutions

Too many Chefs, not enough Cooks

A few days ago, I came across a picture on LinkedIn that made me laugh, but it also highlighted a common issue we face today. The image depicted a boat with one person (a worker) rowing while several “captains” were giving commands. In today’s corporate world, one of the most frequent yet under-discussed challenges is […]

Who has the best Excel sheet in the office?

An unspoken Battle of Sheets As I have mentioned several times, I’ve been in the corporate world for quite some time now, and there’s one thing I’ve noticed that never seems to change—everyone’s obsession with their Excel spreadsheets (or equivalent). It’s almost like a silent competition, an unspoken battle, to see whose Excel reigns supreme […]

Balancing Act: Finding Harmony Between Work and Family in a Post-Pandemic World

The quest for work-life balance has always been challenging, but for many young professionals—particularly parents—this struggle has intensified in the post-pandemic world. As families face soaring childcare costs and the pressures of maintaining two full-time careers, achieving a healthy equilibrium between work and personal life often feels like a tightrope walk. In this article, I […]

Mastering Your Minutes: An Executive’s Guide to Transformative Time Management

Time Management Matrix Recap Stephen Covey’s “The 7 Habits of Highly Effective People,” published in 1989, introduced a comprehensive approach to personal and professional effectiveness. The Time Management Matrix, a conceptual framework that categorizes tasks into four quadrants based on urgency and importance, is Paramount to Covey’s philosophy. This matrix helps individuals prioritize their activities, […]

When Ambition Meets Exhaustion

In today’s fast-paced professional world, it is easy to lose sight of personal well-being amidst deadlines, targets, and ever-increasing demands. Many professionals, driven by ambition and the desire to excel, unknowingly walk a fine line between dedication and burnout. At first, the signs may seem subtle—skipping lunch breaks to complete tasks, staying late to finish […]

The Hidden Triggers Behind Bad Habits

In today’s fast-paced, distraction-filled world, even the most well-intentioned people find it challenging to maintain positive habits or break bad ones. Changing behavior, especially in environments filled with “triggers,” is often more difficult than expected. Whether you’re trying to quit a bad habit or build better relationships at work, triggers frequently undermine your resolve, leaving […]

The hormones that control our life

Since I learned about this topic, I think I can divide my life into a before and after. I mean, many things started to make sense after understanding how some of the many hormones that our body produces can determine our state and therefore influence our decisions. Four hormones we produce daily are colloquially known […]

Is it convenient for me to sell in international markets?

Many people who have small businesses and have grown enough to position themselves well in their local markets ask me if there is any difference between selling in your country and international markets. In my opinion, there are quite a few differences in many aspects. I will try to expand this idea based on my […]

Sharks vs Tunas

Aggressive and decisive investors often earn the title “sharks” in business. Inspired by the popular TV show, this term captures their ability to sniff out opportunities and act swiftly, which positions them at the market’s apex. Typically, these individuals exhibit a DISC profile that leans heavily towards Dominance (D) and Influence (I), marked by self-confidence, […]

Other approaches to the study of personality (II) – Other tests

Keirsey David Keirsey (1921 –2013) is another psychologist who took as inspiration both the four temperaments of Hippocrates and Jung’s theories to write his book “Please Understand Me”, and later the practical book “Please Understand Me II.” In his books, he described a personality model and a test that classifies people according to four types of temperaments.  After conducting the […]