Alexander Martinez coaching solutions

Too senior to execute, too Junior to decide

Why So Many Capable Professionals Get Stuck in the Most Dangerous Career Zone I would like to take this opportunity to discuss something I frequently observe in the corporate world. Modern organizations are filled with talented and experienced professionals who often feel powerless. They bear responsibility without authority, face pressure without control, and meet expectations […]

Why ignoring AI is a career risk

Let’s be clear: there is currently one major topic dominating the corporate world. The question many leaders face is whether to allow their staff to use AI and, if so, how to ensure their safety in doing so. Should they permit them to use ChatGPT, Gemini, or stick with Copilot? Artificial intelligence has become one […]

The real currency of a long career

A few weeks ago, I came across an interview with The Undertaker, one of the most iconic WWE professional wrestlers of all time. In the conversation, he criticized the new generation of wrestlers for portraying one character on television and a completely different one on social media. He explained that in his era, wrestlers lived […]

Why leaving your “Expert Comfort Zone” could be the First Step to become a leader

If you’ve been following my blog at www.aemartinez.com, you know that I frequently discuss the challenges technical professionals encounter when they are offered—or begin to desire—a path into leadership. I frequently revisit this topic because it is a pivotal, personal, and often misunderstood transition in a career. Besides that, I feel a personal connection to […]

Balancing Act: Finding Harmony Between Work and Family in a Post-Pandemic World

The quest for work-life balance has always been challenging, but for many young professionals—particularly parents—this struggle has intensified in the post-pandemic world. As families face soaring childcare costs and the pressures of maintaining two full-time careers, achieving a healthy equilibrium between work and personal life often feels like a tightrope walk. In this article, I […]

Mastering Your Minutes: An Executive’s Guide to Transformative Time Management

Time Management Matrix Recap Stephen Covey’s “The 7 Habits of Highly Effective People,” published in 1989, introduced a comprehensive approach to personal and professional effectiveness. The Time Management Matrix, a conceptual framework that categorizes tasks into four quadrants based on urgency and importance, is Paramount to Covey’s philosophy. This matrix helps individuals prioritize their activities, […]

When Ambition Meets Exhaustion

In today’s fast-paced professional world, it is easy to lose sight of personal well-being amidst deadlines, targets, and ever-increasing demands. Many professionals, driven by ambition and the desire to excel, unknowingly walk a fine line between dedication and burnout. At first, the signs may seem subtle—skipping lunch breaks to complete tasks, staying late to finish […]

The Hidden Triggers Behind Bad Habits

In today’s fast-paced, distraction-filled world, even the most well-intentioned people find it challenging to maintain positive habits or break bad ones. Changing behavior, especially in environments filled with “triggers,” is often more difficult than expected. Whether you’re trying to quit a bad habit or build better relationships at work, triggers frequently undermine your resolve, leaving […]

The hormones that control our life

Since I learned about this topic, I think I can divide my life into a before and after. I mean, many things started to make sense after understanding how some of the many hormones that our body produces can determine our state and therefore influence our decisions. Four hormones we produce daily are colloquially known […]

The king of the House of Cards

In business, as in life, perspective, or how you see things, is everything, or at least it plays a vital role. Throughout my life, I have encountered people with a very particular profile; I could define them as arrogant (although not necessarily idiots) or simply proud. They are people who tried to sell me the […]