Alexander Martinez coaching solutions

Understanding Sales Profiles: Finding the Best Fit for Success

The Myth of the “Snake Oil Salesman” When many people think of sales, they often imagine the stereotypical “snake oil salesman”—a smooth talker, insistent and somewhat deceptive. This caricature suggests that a successful salesperson is someone who can sell anything to anyone, often by stretching the truth. However, the reality is that there are various […]

The king of the House of Cards

In business, as in life, perspective, or how you see things, is everything, or at least it plays a vital role. Throughout my life, I have encountered people with a very particular profile; I could define them as arrogant (although not necessarily idiots) or simply proud. They are people who tried to sell me the […]